Client: Phi

Service: Brand Identity, Design System












Phi. is a cultural production company based in São Paulo, they work with big scale clients and artists, producing exhibitions, festivals, movies and events.


They invited us to create a new visual id, based on their line of activity. The visual identity is constucted based on a golden ration grid, wich follows a geometric relationship based on the irrational number PHI. Combined with a typography based layout and negative and positive colorful variations with the dot element extracted from the letter i.  We developed the general look and feel guides for stationary, general communication material as well as out of home applications and website. 




Unlimited creative
services, for unique
brands & everyday
people.





Creative Services:

Brand & Visual identity
Creative Direction
Art Direction
Creative Consulting
Book & Editorial design
Packaging Design
Website Design
Social Media
Film & Motion Design

Based in:

São Paulo, BR

Paris, FR



Unlimited creative services, for unique brands & everyday people.



































Based in:
São Paulo - Paris










instagram

vimeo

linkedin

Services:

Creative Direction
Branding
Visual Identity
Art Direction
Advertising
Creative Consulting
Editorial Design
Book Design
Packaging Design
Promotional Materials
Website Design